About the Zeigler Auto Group | Zeigler Ford ESP

Genuine Ford Protect plans from a family-owned Ford dealer you can trust.
Factory-backed by Ford, never third-party, and sold by the Zeigler family since 1975.

About Zeigler Auto Group

Zeigler Auto Group is a family-owned dealer group headquartered in Kalamazoo, Michigan, and an authorized Ford and Lincoln dealer. For more than 50 years, we've served customers with teamwork, tradition and family values. Today, that includes offering genuine Ford and Lincoln Protect Extended Service Plans at discount prices to drivers nationwide.

Why Buy Your Ford Protect Plan From Zeigler?

  • Genuine plans only. Every plan we sell is a factory-backed Ford or Lincoln Protect plan, the same ones sold at Ford and Lincoln dealerships. Never third-party.
  • Lower prices. We sell nationwide with no vehicle inventory overhead, so you pay less for the exact same coverage.
  • Real experience. We've been a Ford and Lincoln dealer since the 1970s and know these plans inside and out.
  • Real people. Our U.S.-based team in Michigan is a phone call away at (269) 242-4000.

Our History

Harold Zeigler founded Zeigler Auto Group in 1975 with the purchase of a single dealership in Lowell, Michigan. In 1979, he expanded by purchasing the Kalamazoo Lincoln-Mercury dealership. Now led by President Aaron Zeigler, the company has grown to dealerships in four states while staying true to its family roots.

Zeigler Auto Group Today

Zeigler Auto Group owns and operates 41 retail dealerships across Southwest Michigan, Northwest Indiana, Northeast Illinois and Southeast Wisconsin. We're among the top 100 dealer groups in the United States, selling more than 40,000 new and used vehicles every year.

Our 88 new-vehicle franchises include Alfa Romeo, BMW, Buick, Cadillac, Chevrolet, Chrysler, Dodge, Fiat, Ford, GMC, Honda, Hyundai, Infiniti, Jaguar, Jeep, Kia, Land Rover, Lincoln, Maserati, Mercedes-Benz, Mitsubishi, Nissan, Ram, Sprinter, Subaru and Toyota.

Beyond new vehicles, the Zeigler family of companies includes:

  • Zeigler Pre-Owned of Chicago
  • Four JD Byrider franchises
  • Three finance companies, several insurance firms and a leasing company
  • Zeigler Motorsports, an 85,000-square-foot powersports dealership and action park with 19 powersports brands, the Trak Houz Bar & Grill, and the Elevate Leadership & Team Building Academy

Our People and Values

Zeigler Auto Group employs more than 2,500 people and ranks among the top 1% of automotive dealers in the nation, with estimated annual sales of $2.2 billion in 2022. As a family-owned company, we're known for our commitment to both customer service and employee satisfaction.

Our team members serve every customer with our PRIDE values: Passion, Reputation, Integrity, Drive and Execution.

Awards and Community

  • Regularly named one of the Best and Brightest Companies to Work For in the nation, with similar honors in Michigan, Wisconsin and Chicago
  • One of Glassdoor's 100 Best Places to Work in the U.S. (2023), and a top 10 U.S. company for work-life balance
  • Presenting Sponsor of the Drive for Life Foundation
  • Sponsor of the Zeigler Kalamazoo Marathon
  • Primary sponsor of Spire Motorsports' No. 77, driven by NASCAR driver Carson Hocevar (2024 season)

Get Your Genuine Ford Protect Plan Today

We proudly offer genuine Ford and Lincoln Protect Extended Service Plans at great prices online. Get your Quick Quote or call (269) 242-4000.

Last updated: October 16, 2026